HiBob company profile: valuation, funding & revenue

This HiBob company profile covers the company's valuation, revenue, funding rounds, investors and history. HiBob works in HR technology, with a focus on HR platform for mid-sized companies. It was founded in 2015 and is headquartered in Tel Aviv, Israel. Its latest valuation on record is More than US$3.2 billion (reported) (September 2026). Every figure links to a public source, and anything the company hasn't disclosed is marked as such.

Revenue

Funding history

HiBob timeline

Key dates from the sources on this page, oldest first. Metric snapshots are listed after the funding events.

• 2015 — HiBob is founded in Tel Aviv by Ronni Zehavi (CEO) and Israel Davidesko.
• Oct 2021 — Series C: US$150M, valuing the company at About US$1.65B. Investors: General Atlantic (lead).
• Aug 2022 — Series D: See source, valuing the company at About US$2.45B. Investors: Bessemer Venture Partners and General Atlantic.
• Sep 2023 — Series E: US$150M, valuing the company at About US$2.7B. Investors: Farallon Capital (lead); Alpha Wave Global and existing investors.
• Sep 2026 — Growth round: About US$166M, valuing the company at More than US$3.2B (reported). Investors: Salesforce (majority); Farallon.

Investors

Overview

HiBob makes Bob, a human resources platform for mid-sized companies, typically between about 50 and a few thousand employees, many of them with distributed or international teams. Bob covers the core HR record for every employee, onboarding, time off, performance reviews, compensation planning, workforce planning, engagement surveys and analytics, with payroll and benefits integrations in many countries. Its design is deliberately closer to a modern consumer app than to traditional HR software, with an employee directory, social features and personalised feeds intended to help people in hybrid and remote companies feel connected.

Ronni Zehavi, the CEO, and Israel Davidesko founded HiBob in 2015. Zehavi previously co-founded Cotendo, a content delivery company acquired by Akamai, and Davidesko was its chief technology officer. HiBob's research and development is based in Tel Aviv, with major offices in London, New York, Amsterdam, Berlin, Sydney and other cities. It became one of Israel's best-known software unicorns.

Products

• Core HR: employee records, org charts, documents and workflows across countries.
• Onboarding and offboarding: automated tasks for new hires and leavers.
• Performance and goals: review cycles, feedback and objectives.
• Compensation: salary reviews, bonus planning and pay equity analysis.
• Time and attendance: leave policies, time tracking and scheduling.
• Payroll hub and integrations: connections to payroll providers in many countries, plus its own payroll in some markets such as the UK.
• Analytics and AI: people analytics dashboards and AI features that help HR teams answer questions, draft content and spot trends.

Customers

HiBob says it serves thousands of companies worldwide. Its typical customers are fast-growing technology, media, retail and professional services companies with employees spread across several countries, which need one system for global HR while working with local payroll. Mid-sized companies are a sweet spot: too large for simple small-business tools, but often finding enterprise systems like Workday too expensive and complex.

Funding

HiBob raised a US$150 million Series C in October 2021 led by General Atlantic at about US$1.65 billion, becoming a unicorn. An internal round in August 2022 led by Bessemer Venture Partners and General Atlantic valued it at about US$2.45 billion, as reported by Globes. In September 2023 it raised a US$150 million Series E led by Farallon Capital with Alpha Wave Global and existing investors, at a valuation reported at about US$2.7 billion. Other backers include Battery Ventures, Eight Roads, Arbor Ventures and Cerca Partners. We haven't found a newer priced round, so the data above uses the 2023 figure.

Business model

HiBob charges subscription fees per employee per month, with modules priced separately so customers can add capabilities over time. That gives it a land-and-expand model: companies often start with core HR and later add performance, compensation or workforce planning. Revenue isn't publicly disclosed, so we show it as not disclosed.

Competition

HiBob competes with HR platforms for mid-sized companies such as Personio in Europe, BambooHR in the US and Rippling, which combines HR, IT and finance; with global employment and payroll providers such as Deel; and with enterprise suites such as Workday, SAP SuccessFactors and Oracle at the upper end. Its strengths are its user experience, global capabilities and focus on culture and engagement.

HiBob at a glance

HiBob is an HR technology company founded in Israel in 2015 by Ronni Zehavi and Israel Davidesko. Its platform, Bob, serves mid-sized, often international companies with core HR, performance, compensation and analytics. It raised a US$150 million Series C at about US$1.65 billion in 2021 and a US$150 million Series E in September 2023 led by Farallon Capital at a valuation reported at about US$2.7 billion.

Why HR software matters more in hybrid work

When employees worked in one office, much of HR happened informally: people learned who was who by walking around, and managers handled issues face to face. Hybrid and remote work changed that. Companies need digital ways to welcome new hires, build relationships across locations, keep track of who works where under which employment rules, and measure engagement. Multi-country hiring adds legal and payroll complexity. Platforms like Bob became central systems for running distributed organisations, not just databases of employee records.

Israel's software ecosystem

Israel has one of the highest concentrations of startups and venture capital per person in the world, with particular strengths in cybersecurity, enterprise software and semiconductors. Many Israeli companies, like HiBob, keep research and development in Israel while placing sales and headquarters functions in the US or Europe, close to customers. The war that began in October 2023 disrupted many companies through reservist call-ups and uncertainty, but the sector continued to attract investment and produce acquisitions and IPOs.

AI in HR

HR platforms are adding AI to automate routine questions from employees, draft job descriptions and review summaries, analyse survey responses and forecast attrition. These uses can save time, but they raise questions about fairness, privacy and transparency, particularly where AI influences decisions on hiring, pay or performance. Regulations such as the EU AI Act classify some HR uses of AI as high risk, requiring safeguards. Vendors that build clear controls and explanations into their AI features may have an advantage with cautious HR buyers.

Questions for HR leaders

• Which countries and payroll providers does the platform support for your workforce?
• How customisable are workflows, reviews and permissions?
• How strong are reporting and analytics for leadership?
• How are AI features governed, and can they be turned off?

Latest developments (October 2026)

HiBob raised about US$166 million in September 2026, mostly from Salesforce with Farallon Capital participating, at a valuation of more than US$3.2 billion, according to Bloomberg Government; Salesforce declined to comment on terms. Reports said HiBob plans to use some of the money for acquisitions. This supersedes the 2023 valuation described earlier on this page. See our HR tech guide.

What to watch

Watch for a new funding round or IPO preparation, payroll expansion, AI product launches and competitive moves by Rippling, Personio and Deel.

Takeaways

Mid-sized global companies can run HR from one modern platform. Founders can learn from HiBob's focus on employee experience as a differentiator. Investors should note that its last reported valuation dates from 2023.

Sources

Every figure on this page comes from the public sources below. Where sources disagreed, we used the company's own announcement or a primary news report. Private-company data changes; check the date beside each figure.

1. Bloomberg Government
2. Globes
3. People Matters