Turning funding rounds and private-market signals into pipeline: lead lists, triggers, outreach and selling to investors.
How to write cold emails to startups that just raised: what to reference, subject lines, four templates by stage and persona, a follow-up sequence, deliverability and compliance tips.
How to use funding rounds as sales triggers: which rounds matter for which products, what each stage buys, how to build a trigger workflow and how to message without sounding like everyone else.
A step-by-step guide to building a targeted B2B lead list: defining your ICP, finding accounts, adding contacts, verifying data, prioritising with signals and keeping the list clean.
Practical methods for identifying who buys at private companies of different sizes and ownership types, finding their contact details, mapping the buying group and verifying what you find.
Where to find startups that just raised money, how to filter them to your ideal customer profile, how to enrich with decision-makers, and how to reach out at the right moment.
How private equity ownership changes buying decisions, which moments create demand, how to reach operating partners and portfolio CEOs, and how to scale one win across a portfolio.
One email a week. The notable rounds and deals, which companies just got money to spend, and one practical tip. Unsubscribe any time.